It is also concerning to me that within 24 hours of a devastating loss where he did virtually nothing that he was OK with going off message. Most people, whether the loss was in sports or with family or business, would be involved in introspection and analysis figuring out how to get the ship straightened out.........but he's doing that through hats?
Lastly, at the risk of being redundant it is really all about "appearances" and he appeared totally out of touch with the the people who pay his salary.He could have asked his buddies about choices in hats. Social media puts everything on steroids (bad referece there) and this reaction by fans (remember i said I haven't read it) is certainly an expected outgrowth of an inappropriate comment given what happened less than 24 hours earlier.
This brings me back to my starting point. The result of this speaks for itself. His choices in what to talk about were flawed to say the least. He needs to hire someone who has better judgement along those lines or he should simply stick to football during the season (which IMO would be best).
Lastly, there is a part of me that feels this is a good learning experience for VC. I really like him and think he'll learn from this going forward.